BSA Launches eScooters

Chennai : BSA, a leading bicycle manufacturing company has forayed into the making of electric scooters with BSA Motors, a unit of Tube Investments
of India (TII), part of the Rs 9,582 crore Murugappa Group, launching BSA eScooters in the city today.

Unveiling the five models of battery operated eScooters, BSA Motors also announced Actress Tamannah, the rising star in south Indian movies as the brand ambassador for BSA eScooters, to create strong linkage with the target audience in the age group between 14 to 30 years.

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